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Wix Product Manager Interview Questions
& Process

Real candidates share what happened, how many rounds they had,
and how the experience turned out.

Based on 73 interview experiences · FREE TO READ

3.4 Rounds average
Average Typical difficulty
46.6% Positive experience

Candidate interview experiences

First-hand accounts from people who interviewed at Wix.

Showing 3 of 73
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Product Manager

Product · a year ago

Mid Difficult Positive experience No offer 3 rounds
Interview process
Recruiter call Phone screen Technical screen
Interview formats
Behavioral Technical Case

So the interview kicked off with some personal questions about my background, experiences, and what makes me tick. After that, they had me pick an app I liked and talk about it. The main thing was figuring out what KPIs I'd use to track its success and then walking through how I'd handle things as the PM for a feature I came up with. This part was all about showing how I think through problems and my product strategy skills.

Confirmed questions1 question
  • Pick a favorite app and propose a new feature, then define the KPIs for it.
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Wix

Product Manager

Product · more than a year ago

Mid Average Negative experience No offer 2 rounds
Interview process
Recruiter call Phone screen
Interview formats
Behavioral Technical

I applied for the job via a referral. The HR team contacted me soon after to discuss the role and set up a 1-on-1 with the hiring manager. This interview was pretty standard, covering topics like my background and asking about a favorite app, its potential improvements, and how to track success. Unfortunately, it didn't go well from the start; the hiring manager seemed disengaged and questioned my decisions at my current company regarding product releases. I struggled to name an app they approved of, eventually listing six well-known ones. Although I didn't pass this round, I was contacted a month later for a different PM role. After another seemingly positive initial call, they rescinded the offer, citing a mistake and that the process wouldn't continue. Overall, it was a poor candidate experience, feeling disrespectful and like I didn't get a fair shot due to external factors, not just a lack of personal chemistry.

Confirmed questions4 questions
  • Can you share details about your background and professional history?
  • Which application do you find particularly compelling and why?
  • What changes or enhancements would you propose for an app you admire?
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Wix

Product Manager

Product · more than a year ago

Senior Average Negative experience No offer 2 rounds
Interview process
Recruiter call Phone screen Technical screen
Interview formats
Behavioral Technical Presentation

First there was a screening call, then a 90 minute interview with 2 product managers. They gave a quick intro to Wix, asked about my past experience and some product management fundamentals, and did a short design session. I didn't like this experience because the recruiter was curt when I asked for feedback, saying there was none and implying I shouldn't expect any after just one interview. My guess is she didn't want to bother going back to the interviewers. The interviewers themselves were nice and pleasant to chat with.

Confirmed questions1 question
  • Design a feature for a product you choose.

Wix Product Manager Interview Questions

Quoted word for word from Wix interview reports.

Could you design a system that automatically alerts police officers when a crime occurs?

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For a music concert wristband designed to sync lights with the stadium and enhance the show's visual effects, what are the stages of development?

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If you could change one thing about that product, what would it be?

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What metrics would you use to assess the effectiveness of suggested improvements to an app?

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Regarding a bad decision you made before, if you could go back, what would you change?

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Can you describe an app that you really like and suggest two new features for it?

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What steps would you take to improve the onboarding experience for the site builder?

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What changes would you suggest for your favorite product, considering its KPIs and business model?

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Could you review the entire Wix process, from the initial search to site management, and offer your feedback? Please organize this feedback into a Product Backlog and explain how you'd tackle the top 2-3 priorities.

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Formats, difficulty and experience

Across all 73 Wix interview reports.

Interview formats

Behavioral 33.3%
Technical 27.1%
Presentation 24.3%
Other 8.5%
Case 5.6%

Interview difficulty

Easy 9.6%
Average 53.4%
Difficult 37%

Candidate experience

Positive 46.6%
Neutral 20.5%
Negative 32.9%