The NPD Group Associate Interview Questions
& Process
Real candidates share what happened, how many rounds they had,
and how the experience turned out.
Based on 9 interview experiences · FREE TO READ
Candidate interview experiences
First-hand accounts from people who interviewed at The NPD Group.
The NPD Group
Summer Associate
Intern Easy Negative experience No offer 3 rounds
Interview process
Recruiter call Phone screen Offer
Interview formats
Technical Behavioral
The first interview was pretty easy but the recruiter didn't seem to know much. It took them over a month to get back to me about a second round. They actually scheduled me with the wrong department, which doesn't match my major or skills. After another month, they rejected me, and this was after I emailed my recruiter about my concerns, but I never heard back from them.
Confirmed questions1 question
- Can you explain the purpose of the VLOOKUP function in Excel?
The NPD Group
Summer Associate
Intern Easy Positive experience Accept offer 2 rounds
Interview process
Recruiter call Group Onsite Offer
Interview formats
Behavioral Group
I applied through my college admissions portal, submitting a resume with an optional cover letter. A couple of weeks later, I got a call saying I'd be interviewed. The process involved a single superday at the company's Port Washington, NY campus (they covered flights and hotels). It included a ~20-30 minute group interview with three higher-ups. The questions were standard behavioral ones. Everyone was really friendly, and we were encouraged to chat with other applicants between interviews. It was a nice experience overall.
Confirmed questions3 questions
- Can you share an example of leadership or teamwork?
- What interests you about NPD?
- Why are you interested in Market Research?
The NPD Group
Summer Associate
Intern Easy Positive experience Accept offer 7 rounds
Interview process
Recruiter call Phone screen Onsite
Interview formats
Behavioral Technical Other
I applied in late December through my school's career website. Around the start of January, an HR person from the company called me. I was actually on vacation then, so I had to reschedule the phone interview for after I got back. A few weeks later, she set up four phone interviews for me with VPs/EVPs/EDs, all happening throughout February. Then, at the beginning of March, I went to their office in Long Island for two in-person interviews.
Confirmed questions4 questions
- Would you say you're technically inclined?
- What are your long-term career aspirations?
- What prompted your interest in NPD?
The NPD Group Associate Interview Questions
Quoted word for word from The NPD Group interview reports.
“Can you explain the purpose of the VLOOKUP function in Excel?”
Read reports →“What interests you about NPD?”
Read reports →“What prompted your interest in NPD?”
Read reports →“What motivates your interest in market research?”
Read reports →“Why are you interested in Market Research?”
Read report →“Have you done any market analysis before?”
Read report →“Would you say you're technically inclined?”
Read report →“Could you go over your resume with me?”
Read report →“What are your long-term career aspirations?”
Read report →Formats, difficulty and experience
Across all 9 The NPD Group interview reports.