Red Ventures Analyst Interview Questions
& Process

I applied through my college and had an on campus interview that was half behavioral and half a case study. I then was invited onsite. The culture seems very fratty and drinking oriented--they have a beer garden, happy hours to bond with members of your team, and a trip to Cancun was described by employees as akin to a college spring break trip. It was left with the impression by employees that if you do not drink, you will not fit in. There is a dinner with Red Ventures employees before the actual on-site interview, and I was frequently talked over or completely ignored while the employees talked to interview candidates they knew from their college. I felt very uncomfortable and silenced. The office is all full of a similar demographic, and when I asked about how Red Ventures defined diversity, my interviewer told me that it was complicated. Apparently, Red Ventures is working on it and open to change and having diversity as a 'project' if a new hire wanted to take it on, but it wasn't a prioritized concern. Most employees are from the same colleges in NC, so diversity in terms of thought process or geography was also not taken into consideration. The only diversity to speak of was the range of majors employees came from, which was compelling, but not enough to balance out the other lackings. Also, a word of caution to future interviewees--there is NO time between interviews. The day of, you will have back to back interviews. Literally back to back. If you need to use the bathroom, you will be taking away time from your next interview. There is also no lunch or breakfast or transportation provided; Red Ventures employees at the dinner admitted that the company was working to save costs.

I initially connected with Red Ventures at a university career fair and was subsequently invited for an on-campus interview the following day. This on-campus interview had two segments, both led by full-time analysts. The first was a standard behavioral interview, and the second involved a straightforward case study with some mental math. About a week later, I received an email indicating I'd advanced to the next stage: an email-based test. This test presented several mini-cases that required answers and accompanying Excel spreadsheets, with a strict 30-minute deadline for submission. Upon successfully completing this round, I was invited to the company's headquarters in Charlotte for an on-site interview. I arrived on a Wednesday evening with roughly 10 other candidates. We were taken to dinner by some analysts and managers at a high-end steakhouse downtown and provided with hotel accommodations above the restaurant. The next morning, we were expected at the office, located about 30 minutes south of downtown, by 9:30 am. After a welcome from HR, we underwent a series of interviews that concluded at 1:00 pm. We were then treated to lunch before departing. I received notification of an offer approximately seven days later.

I went through their 3 day summit recruitment program. Then a recruiter reached out to schedule a phone interview. It started with basic questions about my background. Most of it was technical, where I was given a worksheet beforehand. It had metrics from their verizon sales funnel for the desktop vertical, and another funnel for the mobile vertical with missing metrics. I had to calculate metrics without a calculator (like how many clicks did we get if we had 450,000 impressions and a 25% click through rate?). I also had to explain the differences between the verticals. The interviewer was okay, not super friendly and didn't confirm my answers.