Northwestern Marketing Concepts Interview Questions
& Process

The interview process includes two rounds. The first round is a brief, basic interview lasting no more than 20 minutes. The second round involves a lunch meeting with an assistant manager, focusing more on personality fit. During this lunch, they reveal that the initial year, or possibly less, will involve door-to-door sales of fiber optics, with compensation primarily based on commission, though they referred to it as 'merit-based'. My interviewer seemed uninformed about health benefits, suggesting I investigate them myself. This felt misleading, as their advertisements portrayed it as a rewarding opportunity for diligent individuals, but it's more suited for those who don't require a stable income and are comfortable with door-to-door sales. The high volume of continuously posted job listings on Craigslist, all with slightly different titles and posted frequently, suggests a high turnover rate. The role is essentially a sales position, which is acceptable. The office environment appeared friendly, and the workplace seemed fine. This job is suitable if you are content with a year of door-to-door sales before potentially moving to a salaried role. It's a good fit if you're okay with that path; many people earn a living this way. However, if you expected an office-based role with a guaranteed hourly wage or salary from the start, you'll need to complete this initial phase before accessing travel, benefits, or management opportunities.

They found me on ziprecruiter for a "brand manager in training" role, which I thought was assistant manager. I went to an assessment with about 30 other people. I filled out an informal paper. The manager interviewed me without looking at my resume, asking about myself and saying the rest would be covered in the second interview later that day. I went to the second interview, which was a subway lunch. I arrived early, but the assistant manager was late. He also didn't look at my resume and asked about myself. He explained the system: start as an account representative (sales) for a few weeks, then move to leader (still sales), and after about 6 months, you go on salary. He showed me an iPad with thousands of local neighborhood leads. We then took his car, and upon returning, I had a third interview with the first manager. I questioned their tactics, and she gave a nonsensical response about how it all works and the money people make. I pointed out that if people were eligible for an upgrade for 8 years, there must be a reason they aren't doing it. I left, and they called an hour later saying they were going in a different direction. This company seems like a scam; they aren't personal with customers as they claim. Be aware they might say travel expenses are a "tax write off" for using your personal vehicle, but that's not true.

This company feels super shady, and Glassdoor reviews confirmed it. I applied without checking them out first, and they called within hours wanting to do an online interview ASAP, like within 45 minutes of their call. I couldn't even figure out what they actually do from their website. When I asked about pay and the job details, they wouldn't give me a straight answer. I was suspicious but did the first part anyway, which was pre-recorded online questions. They asked really basic stuff and didn't explain anything about the job, the company culture, or the pay. Lots of Glassdoor reviews say the real job is door-to-door sales, which the CEO denies on every review. Many reviews also say the company tricks people into thinking it's a different job until they start. I believe them. It's a real company, sure, but it's super likely they're intentionally misleading recent grads and underpaying them.

I applied because my major was business at BSU. The same day I got a call from a very nice lady who clearly explained the process. It would be a multi-step process involving video submissions, a virtual Zoom interview if the videos went well, and then a possible decision that same evening. The video questions included things like "tell us about you" and "how do you describe hard work?". After that, I had a sit-down interview with a guy who has been with the company for about a year. He first got to know me, asking about my background, previous work experiences, learned skills, and hobbies. He was professional yet relaxed and easy to talk to. Then he explained the management program: everyone starts at an entry-level position doing face-to-face sales, but they use assigned leads, not cold canvassing. Once a benchmark is met, they get promoted to a leadership/trainer role, teaching sales and learning management. The next step is management, focusing more on business ownership than sales. He showed me a quick promotion timeline, suggesting management in 1-2 years. Compensation includes commission, training pay for beginners, and salary for managers. I didn't see any signs of it being a pyramid scheme or MLM, as those are illegal and require buying in or purchasing products, which isn't the case here. Overall, it was a professional, structured process with good conversation and clear success guidelines.