Loop Marketing Associate Interview Questions
& Process

There were a lot of people waiting for the interview, maybe 20-30. I didn't have to wait too long, about 15 minutes, and the interview was really short, like a first pass for a lot of applicants. The interviewer skimmed my resume and asked questions without giving me much time to respond. They asked about my past experience and some highlights on my resume. They also mentioned that the position is basically an entry-level role where you work your way up to managing your own part of the business and essentially working for yourself.

So first off, the company looked legit, the website was impressive and the job description read like something I'd want to be a part of. They called me after a couple days and seemed excited to meet. So I headed into the city and up to the office and there was an immediate red flag - there was about 10 other prospects in the room (some of whom looked under-dressed and unqualified). But i shook it off and met with the interviewer who was really nice. The person really seemed interested in me, but surprisingly cut the interview short. Nevertheless, they asked me to come in for a 2nd day all day volunteer 'field' interview. So i get there the 2nd day and this time there are even more applicants in the room. We were all getting called off to go with our would-be managers into the field. They were supposed to see if we were impressive enough to deserve a recommendation. So I head out with a "team leader" and the individual describes rather vaguely what the company does. On the walk there, the person makes a comment on how I am lucky to have made it this far because she has sent people home before from the elevator solely for the fact that she did not like them. Her sales and marketing sense seemed pretty unordinary and forced as she described to me the effectiveness of door to door marketing. Despite this I went on and figured I still give it a shot. When we got to our destination we saw other employees of Loop with aprons trying to sign up RANDOM people off the street for this app called Hello Fresh. This came as a huge surprise, no where in the job description did it mention door to door sales, cold calling or anything of the sort. Additionally it did NOT state everyone started off as a 'brand ambassador' and my interviewer failed to inform me as well. Regardless of this, I stayed and decided to really see what the company was all about, I was already there and figured I see this go down. My leader gave me outlandish tasks that were rudimentary, unorganized in thought and lacked any solid backing. Her analysis of my performance was always very lackluster and was void of any worthy information or analysis. After staying for hours watching these people attempt to sell to random people (sometimes with embarrassing results) the leader told me of the whole business model. I won't go into detail, but it's basically a legal sales-based pyramid, based 100% of commissions until you work your way up in a very short period of time in 6-8 months. The leader told me she was impressed with me (even though i did not show or feel enthused), and I felt it was very forced. Loop makes it seem like you're so special and that you preformed so well, but in reality while you may have some real skills, they accept almost anyone who is willing to stay and partake in the 'tasks'. They try to make it seem like you went through this rigorous process and that they only select the top 10% of resumes. Loop churns applicants day in and day out and are dishonest in the job description. Everyone is applying to the same job even though they have multiple jobs posted. Bottom line is that Loop deceived me and wasted my time. This is why I am taking my time to inform you to not do the same. Unless you are interested in selling random people things they probably don't want in the streets, then this job is not for you. I really hope Loop changes its job description and is forthright and honest in job descriptions and interviews.

I've applied to a bunch of marketing firms like Blue Dimond Group, Royal Solutions, and Ora group, and now Loop NYC is on the list. These places seem like pyramid schemes disguised as marketing companies, trying to attract recent grads with 'exciting' marketing roles. Honestly, they should just call them 'sales' jobs. It feels like I've been through the exact same thing everyone else is complaining about. You can tell they're unprofessional by how they respond to bad reviews. Do your homework. Be careful if the job description is unclear, the company website is full of marketing buzzwords, it talks a lot about the company's 'super cool totally rad positive work environment', and if they contact you within hours of applying at an odd time.