
LG Electronics Marketing Interview Questions
& Process
Real candidates share what happened, how many rounds they had,
and how the experience turned out.
Based on 11 interview experiences · FREE TO READ
Candidate interview experiences
First-hand accounts from people who interviewed at LG Electronics.
Marketing
It was a three-step interview process. I had a panel interview, followed by a case study, and then a case study presentation to the leadership team. The process wasn't delayed at all, and the HR team communicated the next steps clearly.
- What would you change right away if you joined the team?
Marketing Executive
The process started with an initial interview. After that, I was asked to prepare a short case study. This case study was about a project and included my ideas on how to execute it. I brought several printed copies of this case study to the interview and went through it with them.
- Could you explain the distinction between brand marketing and retail marketing?
- What's your take on LG, their product offerings, and their brand identity?
- Share an instance where you dealt with a difficult customer-facing scenario.
Marketing
I applied for a fresh graduate marketing position. The interview process had two rounds. The first round was analytical and included a written test plus a Microsoft Office test focusing on Excel and PowerPoint skills. The second round was a panel interview with three senior managers and the president of LG. It went well and they asked basic questions. After a week or two, HR called to say I was shortlisted, but they chose another candidate who had an MBA, while I only had a Bachelor's degree, which was disappointing.
- Can you tell me about your background?
- What do you consider your weaknesses?
- What are your strengths?
LG Electronics Marketing Interview Questions
Quoted word for word from LG Electronics interview reports.
“What is the difference between sales and marketing?”
Read reports →“Could you explain the distinction between brand marketing and retail marketing?”
Read reports →“Are you able to create reports in Korean?”
Read reports →“What's your take on LG, their product offerings, and their brand identity?”
Read reports →“Do you understand how the culture operates?”
Read report →“Why are you interested in LG?”
Read report →“Can you describe our distribution strategy?”
Read report →“Can you describe the sales process?”
Read report →“Describe an instance where you were under pressure to meet a deadline.”
Read report →Formats, difficulty and experience
Across all 11 LG Electronics interview reports.