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Kaplan Marketing Interview Questions
& Process

Real candidates share what happened, how many rounds they had,
and how the experience turned out.

Based on 22 interview experiences · FREE TO READ

1.9 Rounds average
Easy Typical difficulty
81.8% Positive experience

Candidate interview experiences

First-hand accounts from people who interviewed at Kaplan.

Showing 3 of 22
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Kaplan

Communications

Marketing

Entry Average Negative experience No offer 2 rounds
Interview process
Recruiter call Phone screen Background check Offer
Interview formats
Behavioral Other

The HR rep in Chicago was late for the first phone interview and seemed unfocused. The hiring manager in Florida was unprofessional and asked too many personal questions during the next phone interview, which seemed to negatively influence my candidacy because it didn't align with his personal interests (like looking for a golf buddy). This made the interview uncomfortable; some individuals should not be permitted to conduct interviews. The HR rep emailed me a month later stating they were not proceeding with my application and promised a call the next day to discuss, but never called. Kaplan and its industry have a poor reputation, so I suppose this interview behavior is typical.

Confirmed questions1 question
  • Do you use Twitter?
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Kaplan

Marketing

Marketing

Intern Easy Positive experience Accept offer 2 rounds
Interview process
Phone screen Onsite
Interview formats
Behavioral

The interview process was pretty easy, starting with a phone interview and then an in-person interview. It was mostly behavioral questions. They are looking for a semester intern and a summer intern. They want someone responsible, who can multi-task, and is diligent. If you show them these qualities and a passion for marketing, you'll likely get the job. It's not a difficult interview process at all.

Confirmed questions5 questions
  • Can you share your biggest failure?
  • What has been your biggest accomplishment?
  • What makes you want this position?
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Kaplan

Brand Ambassador

Marketing

Entry Average Positive experience Accept offer 2 rounds
Interview process
Recruiter call Phone screen Presentation
Interview formats
Behavioral Presentation

I was initially contacted by a recruiter via email and had a quick phone call. They asked me some basic questions, like if I was okay with virtual communication with my manager. After that, I was invited to do a video interview with the manager, where I had to present an idea for marketing Kaplan's products on campus.

Confirmed questions2 questions
  • Why are you interested in the Student Brand Ambassador role?
  • Could you tell me about the clubs you're involved in?

Kaplan Marketing Interview Questions

Quoted word for word from Kaplan interview reports.

What do you or students on campus think about Kaplan's products?

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How can you leverage your social media network to promote Kaplan?

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What are some new ideas you have to promote Kaplan products on your college campus?

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What strategies would you propose to attract and involve students?

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Formats, difficulty and experience

Across all 22 Kaplan interview reports.

Interview formats

Behavioral 51.2%
Presentation 36.6%
Technical 7.3%
Group 2.4%
Other 2.4%

Interview difficulty

Easy 50%
Average 50%
Difficult 0%

Candidate experience

Positive 81.8%
Neutral 13.6%
Negative 4.5%