
BMW Group Marketing Intern Interview Questions
& Process
Real candidates share what happened, how many rounds they had,
and how the experience turned out.
Based on 20 interview experiences · FREE TO READ
Candidate interview experiences
First-hand accounts from people who interviewed at BMW Group.
Marketing Intern
It has a few stages. First, there's a group presentation in English about yourself. Then, a case study dynamic, followed by an individual interview with the manager. Each stage is eliminatory. However, the feedback is lacking and eliminations are announced publicly in front of all participants.
- Create a marketing strategy for a fictional case in a group dynamic lasting about 5 minutes.
Marketing Intern
First, you submit your CV. Then there's a 1st interview with HR, just a quick chat about what you want to do. After that, a 2nd interview with the marketing manager, which is the actual interview. Finally, a 3rd interview with HR to check your schedule, availability, and Excel/Powerpoint skills. Then an offer.
- Tell me about your extracurricular activities.
- What are you studying?
- Why are you interested in marketing?
Digital Marketing Intern
You start by submitting your resume, either through CFN or LinkedIn. Then, there's a 15-minute in-person interview with HR, which is in Japanese. After that, you'll have a 30-minute interview with the division manager of XX department, conducted in English. You'll hear back about the results via email about a week after your final interview.
- Can you introduce yourself?
- What motivates your interest in BMW?
- What accomplishments have you had during your university studies?
BMW Group Marketing Intern Interview Questions
Quoted word for word from BMW Group interview reports.
“What are some BMW products?”
Read reports →“How could BMW become like Tesla?”
Read reports →“What are the different brands of the BMW Group, and what are their strengths and weaknesses?”
Read reports →“Why BMW?”
Read reports →“What is your favorite model in the range, and why?”
Read report →“Create a marketing strategy for a fictional case in a group dynamic lasting about 5 minutes.”
Read report →“What would your friends say about you?”
Read report →“What motivates your interest in BMW?”
Read report →“What are you studying?”
Read report →Formats, difficulty and experience
Across all 20 BMW Group interview reports.