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Shinola Interview Questions
& Process

Real candidates share what happened, how many rounds they had,
and how the experience turned out.

Based on 29 interview experiences · FREE TO READ

2.2 Rounds average
Average Typical difficulty
44.8% Positive experience

Which role are you interviewing for?

11 roles · 29 reports

Candidate interview experiences

First-hand accounts from people who interviewed at Shinola.

Showing 4 of 29
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Shinola

Designer

Design · nearly a year ago

Mid Average Negative experience No offer 4 rounds
Interview process
Recruiter call Phone screen Take home Onsite
Interview formats
Behavioral Technical Presentation

The team seemed nice and the first couple of interviews went well and were interesting. They were clear in their communication during interviews. The very first communication was a bit odd and they didn't respond to me at all until I had a good experience meeting the design lead. In the middle of the process, they asked me some basic questions that we had already gone over during the first screening. The whole process took more than five weeks and involved several rounds, plus a request to do extra work over a weekend with a two-day deadline. It felt like they already had someone in mind but still didn't give me a clear answer. After I sent in the requested materials, the communication just stopped. Even after two polite follow-up calls and an email, I never heard back or got any closure. It felt unprofessional not to follow up, especially considering how much time I put in. My advice to management: if candidates spend weeks and do assignments, please give them an update or closure in a timely manner. A quick rejection email would at least show respect for their time.

Confirmed questions1 question
  • What are your preferred design tools?
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Shinola

Merchandising

Operations

Mid Average Negative experience No offer 2 rounds
Interview process
Recruiter call Technical screen
Interview formats
Behavioral Technical

If you have an interesting background and have worked for large companies in NY, LA, Seattle etc. Don’t bother. The interviewer was not polished, She seemed to be threatened by my extensive background, which she referred to as history and made a face. I think the brand is interesting but is still happy to be small and stay small and maybe some of the original people want to fight to keep their spot. If you want to grow bring people in that have a broader and more sophisticated background, and when they ask questions ask on how to grow the business, don’t just say this is how it’s done.

Confirmed questions2 questions
  • Can you tell me about your background?
  • How would you approach the primary responsibilities of this role?
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Shinola

Graphic Designer

Design

Mid Easy Positive experience No offer 4 rounds
Interview process
Recruiter call Technical screen Take home Panel
Interview formats
Behavioral Technical Presentation

So first, there's an HR phone screen, about 30 minutes on Teams, camera off. Then, a technical interview with the Hiring Manager, that's an hour on Teams with the camera on. After that, there might be a take-home assignment, could take anywhere from 30 minutes to 2 hours to complete. Oh, and just a heads up, not all positions require this assignment, some might skip it. Lastly, a final interview with a panel, also an hour on Teams with the camera on.

Confirmed questions1 question
  • Can you tell me what you're seeking in a new position?
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Shinola

Watch Assembler

Operations

Entry Difficult Negative experience Accept offer 3 rounds
Interview process
Recruiter call Technical screen Take home Background check
Interview formats
Technical Other

It felt pretty thorough to me. There were three interviews and then a drug test. They also had me do a dexterity test, but it ended up being pretty useless for the actual job I was given. It was a lot of fuss for nothing, sadly. The person from the hiring agency who interviewed me was really nice and helpful, though.

Confirmed questions4 questions
  • Could you put together some watch parts, using photos as a guide?
  • Would you have any issues working with very small watch components?
  • Would you be able to work with tiny watch parts for an entire day?

Shinola Interview Questions

Quoted word for word from Shinola interview reports.

Could you put together some watch parts, using photos as a guide?

Read reports

Would you be able to work with tiny watch parts for an entire day?

Read reports

Would you feel comfortable working with tiny watch parts all day long?

Read report

Given that appearances matter and people judge based on looks, what other attire do you possess?

Read report

What are your strategies for driving traffic when sales are lagging?

Read report

Formats, difficulty and experience

Across all 29 Shinola interview reports.

Interview formats

Behavioral 58.3%
Technical 18.8%
Presentation 14.6%
Other 4.2%
Group 4.2%

Interview difficulty

Easy 24.1%
Average 62.1%
Difficult 13.8%

Candidate experience

Negative 37.9%
Positive 44.8%
Neutral 17.2%

Reports by job function

Sales 12
Operations 10
Design 2
Marketing 2
Engineering 1
Analytics 1