
Refine Labs Interview Questions
& Process
Real candidates share what happened, how many rounds they had,
and how the experience turned out.
Based on 11 interview experiences · FREE TO READ
Which role are you interviewing for?
5 roles · 11 reportsCandidate interview experiences
First-hand accounts from people who interviewed at Refine Labs.
Director of Demand Generation
I first met with the CEO of the agency, and it went really well. Then, I had a call with the VP of Demand Generation, but they joined about fifteen minutes late. I checked with HR to see if everything was okay because my Zoom showed 'Host has joined. We've let them know you're here.' So, I was waiting for almost fifteen minutes. When the VP finally joined, they acted like the delay was my fault. They asked vague questions that didn't seem well-thought-out. To make things worse, the call ran over the scheduled time, likely because it started late. They never acknowledged their mistake or offered to reschedule, nor did they consider how that unprofessional behavior could impact the interview.
- After reviewing these Salesforce Dashboards, what insights would you share with the client, and what's the reasoning behind those insights?
Graphic Designer
I spoke with a Creative Director, which went well. Then I had to do this design project that took a lot of time and wasn't paid. I emailed them my branding pitch. They said I'd hear back about presenting it to a panel, but they just ghosted me after I sent it. They didn't reply to my two emails asking for updates or feedback. It feels like they just wanted free work. This whole experience makes me question their overall business.
- Tell me about your design process.
- What was your role at the time?
- Where do you find inspiration for your work?
Director of Demand Generation
A recruiter reached out and we chatted a bit. There were some delays because the team was offsite, but they communicated well and the phone screen went fine. In the second round, I spoke with the VP, who was professional and friendly, and it was a good conversation. They let me know within 24 hours that they weren't moving forward, but they were very clear about why. They gave me advice on skills to develop and how to apply in the future, and encouraged me to keep following the company. Even though it didn't work out, I felt positive about the whole experience. This is how hiring should work.
- Can you tell me about your experience with Salesforce and HubSpot?
Creative Director
First, I had a one-on-one chat with my future manager. It felt great, and she moved me to the next phase. Then, I had to create a campaign for a client. This involved outlining objectives, KPIs, and designing creative assets like social ads and a hero image, using provided client materials. After that, I presented my campaign to the team to walk them through my thinking. The team then asked me questions, and I got to ask them some too. I was then offered the job pretty quickly.
- Can you tell me about your career and personal aspirations?
- What are two issues you perceive within B2B marketing?
Refine Labs Interview Questions
Quoted word for word from Refine Labs interview reports.
“What are two issues you perceive within B2B marketing?”
Read reports →“Where do you find inspiration for your work?”
Read reports →“Do you listen to the State of Demand Gen podcast? If not, you should listen to it before your interview.”
Read reports →“Do you know how to set up and optimize campaigns on platforms? If not, this role is not for you, as it makes up 75% of the job.”
Read reports →“After reviewing these Salesforce Dashboards, what insights would you share with the client, and what's the reasoning behind those insights?”
Read report →“Can you explain your process for auditing accounts and what key elements you focus on?”
Read report →“Can you show me any reporting or templates you've created?”
Read report →“In what ways do you support your team's ability to achieve success?”
Read report →“Can you tell me about your experience with Salesforce and HubSpot?”
Read report →Formats, difficulty and experience
Across all 11 Refine Labs interview reports.