Klaviyo Product Manager Interview Questions
& Process
Real candidates share what happened, how many rounds they had,
and how the experience turned out.
Based on 31 interview experiences · FREE TO READ
Candidate interview experiences
First-hand accounts from people who interviewed at Klaviyo.
Klaviyo
Product Manager
Mid Average Neutral experience No offer 2 rounds
Interview process
Recruiter call Phone screen
Interview formats
Behavioral Technical
The interview scheduling was quick. The first call with the recruiter was nice. Then I talked to the Hiring Manager. They asked me about how much hands-on work I did compared to managing the team that did the work. They also asked specific questions about the role and projects, and gave me a quick rundown of the company and team.
Confirmed questions3 questions
- What was the split between the functional work you personally handled and the work managed by your team?
- Can you elaborate on your contributions to specific projects?
- Could you provide an overview of the company and the team?
Klaviyo
Product Manager
Manager Difficult Positive experience Accept offer 8 rounds
Interview process
Recruiter call Phone screen Take home Technical screen Onsite Panel Presentation
Interview formats
Behavioral Technical Coding Presentation
Everyone I met was super nice and welcoming, giving me a good feel for the Klaviyo culture and answering my questions honestly. It was a long process, but considering Klaviyo's growth, they managed it really well and kept me informed the whole time (huge thanks to Emily the recruiter!). The steps were: Recruiter chat, Hiring Manager, a take-home test, talking with a Product Management Peer, then the Chief Product Officer, followed by the VP of Product, the Director of Engineering, and a whiteboard exercise. I actually had a couple more interviews with a different hiring manager and product peers because they thought I might be a better fit elsewhere. They were really nice about the extra interviews and apologized, but honestly, they made it so much fun it didn't even bother me.
Confirmed questions4 questions
- Describe how you managed an under-performing direct report and your approach to that situation.
- Walk me through your product strategy development process, providing a concrete example.
- When managing an under-performer, how did you ensure your top performers still received adequate attention?
Klaviyo
Product Manager
Senior Average Negative experience No offer 7 rounds
Interview process
Recruiter call Phone screen Take home Technical screen Onsite Presentation Background check Offer
Interview formats
Behavioral Technical Coding Case Presentation
Since it was all remote, the interviews took place over 3.5 weeks. It started with a 30-min chat with a technical recruiter, then an hour-long video call with a Group Product Manager. After that, there was a take-home assignment that was supposed to take about 4 hours. The final stage was a remote 'on-site' which was a series of video calls: one with a senior PM, lead engineer, group PM, and another PM to do a white-boarding exercise; then with a designer and PM; followed by the group PM again; and finally the CPO. Overall, the process was pretty standard and I actually liked talking to everyone. The questions were typical PM stuff. Everyone I spoke to seemed to really like working there and were engaged during the interviews. The recruiter was good at communicating until the end. But, like others, I was ghosted after the final round. They said they'd let me know about next steps, but when they didn't, my follow-ups were ignored. I had to email one of the interviewers to find out what happened, and they were nice enough to tell me why I didn't get an offer. I agree with others that being ghosted is disrespectful, both to candidates and the team, because it makes the company look bad. It was a big time commitment for everyone involved. The feedback also didn't quite match what they'd told me during the interviews. They said they wanted data-driven PMs who could handle anything, but then said I didn't have enough experience in one specific area. While I was disappointed, if they had just told me in a timely manner, it would have been a positive experience. But the ghosting made it negative. It does seem like an exciting time for Klaviyo with a talented team, and hopefully, they can fix their recruiting and talent assessment issues.
Confirmed questions4 questions
- Can you share an instance where you utilized data to inform a decision?
- Describe your approach to handling conflicting priorities.
- What metrics or methods do you use to assess product success?
Klaviyo Product Manager Interview Questions
Quoted word for word from Klaviyo interview reports.
“How would you design an app to help users decide what to wear based on the weather?”
Read reports →“Could you explain how you would perform quality assurance on a pen?”
Read reports →“Can you design a new app on the fly?”
Read reports →“What improvements would you suggest for a current Klaviyo product or feature?”
Read reports →“What metrics or methods do you use to assess product success?”
Read report →“How would you adjust your strategy with the new information about XYZ?”
Read report →“Can you whiteboard a design for a new software feature?”
Read report →“When managing an under-performer, how did you ensure your top performers still received adequate attention?”
Read report →“Could you outline your complete product development process from the initial idea to the final release?”
Read report →Formats, difficulty and experience
Across all 31 Klaviyo interview reports.