Interbrand Consultant Interview Questions
& Process
Real candidates share what happened, how many rounds they had,
and how the experience turned out.
Based on 18 interview experiences · FREE TO READ
Candidate interview experiences
First-hand accounts from people who interviewed at Interbrand.
Interbrand
Consultant
Mid Average Negative experience No offer 3 rounds
Interview process
Recruiter call Take home Technical screen
Interview formats
Behavioral Technical Presentation
The whole process took a long time, about 2.5 months. Even though the recruiter stayed in touch, I felt like I was being strung along and had to chase them for updates. Some interviews also got rescheduled very last minute. It started with a screener, then a creative assignment, and finally interviews with the hiring managers. I was really let down by one of the hiring managers; they seemed totally disengaged, moving around their living room and lounging on their couch during my final interview. I guess some people are just like that. I would have liked to see the same enthusiasm and professionalism that I brought as a candidate reflected back at me by the interviewer. If they really want you, they'll speed things up. If not, they'll ghost you. If they lose interest, they'll keep you hanging and then disappear when it's convenient for them. I was super excited about Interbrand at first, but I'm glad I'm moving on to a better opportunity where my time and passion are actually valued. Remember to see this process as you interviewing them, not the other way around!
Confirmed questions4 questions
- What is your motivation for wanting to join Interbrand?
- Could you walk me through your professional background and experience?
- Tell me about your experience with the Creative Assignment.
Interbrand
Senior Consultant
Senior Difficult Neutral experience No offer 3 rounds
Interview process
Recruiter call Take home Technical screen
Interview formats
Behavioral Presentation
First, there is a phone call with the head of talent acquisition. If it goes well, a candidate is asked to do some branding exercises. The company requests that these be turned in within 3 days. If the answers are compelling, the candidate moves to the third round, which involves meeting with two members of the hiring team.
Confirmed questions3 questions
- Tell me about your branding experience and your process when working with a client.
- Can you describe your process as you work with a client?
- Which brand do you think is doing well and explain your reasoning?
Interbrand
Consultant
Entry Average Positive experience Accept offer 3 rounds
Interview process
Recruiter call Onsite Phone screen
Interview formats
Behavioral Case Presentation
So the process started with a detailed phone call with HR. Then there was an in-person meeting which included a Case Study. This part was with HR and the Associate Director of Strategy. The interview was in German, but the Case Study was in English. You get 30 minutes to prepare, then 15 minutes to present, followed by a Q&A. Finally, there was a short phone interview with HR and the Head of Strategy.
Confirmed questions3 questions
- What sparked your interest in brands?
- Why are you interested in working at Interbrand?
- How do you identify a strong brand?
Interbrand Consultant Interview Questions
Quoted word for word from Interbrand interview reports.
“Regarding Web3, what role do you anticipate it playing in the foreseeable future?”
Read reports →“How do you identify a strong brand?”
Read reports →“What was the organization?”
Read reports →“In your opinion, what factors contribute to a brand's value?”
Read reports →“Which publications do you regularly read?”
Read report →“How did the department operate?”
Read report →“Can you give an example of a company that failed in its rebranding efforts and outline how you would have corrected it?”
Read report →“Tell me about your favorite brand.”
Read report →“Which brand do you think is doing well and explain your reasoning?”
Read report →Formats, difficulty and experience
Across all 18 Interbrand interview reports.