
Burson Cohn & Wolfe General Intern Interview Questions
& Process
Real candidates share what happened, how many rounds they had,
and how the experience turned out.
Based on 46 interview experiences · FREE TO READ
Candidate interview experiences
First-hand accounts from people who interviewed at Burson Cohn & Wolfe.
Intern
I had an interview in summer 2024. It was mostly behavioral questions and went well with managers. But then there was no response for a while and I eventually got rejected. It was quite disappointing because I didn't get an exact reason why.
- Can you start by introducing yourself?
- Could you tell me about the types of clients you've primarily worked with?
- What motivated you to apply for this BCW internship?
Public Affairs Intern
I got selected for the written test. It has two questions. First, analyze a policy or policy proposal, then explain why it's important for a client in a specific sector. After that, create a Public Affairs and Communication plan based on how the policy will affect the client. Second, write a brief statement that the client company's Head of Public Affairs will give to journalists.
- Can you outline a public affairs and communications strategy?
Intern
The interview process at Glassdoor was relaxed and friendly, focusing on getting to know me rather than putting me under pressure. It started with an informal chat with a recruiter who asked open-ended questions like, "Tell me about yourself" and "What interests you about this role?" The tone was conversational, allowing me to share my background and motivations comfortably. The next stage was a team fit interview, which felt more like a discussion than a formal interview. We talked about team culture and how I'd fit into the role, with a few behavioral questions, but nothing too intense.
- What attracted you to this role?
Burson Cohn & Wolfe General Intern Interview Questions
Quoted word for word from Burson Cohn & Wolfe interview reports.
“What methods do you use to measure the success of your influencer relations?”
Read reports →“Can you draft and send a mock press release?”
Read reports →“Could you write a 15-line essay on a topic of your choice?”
Read reports →“What are your levels of proficiency in different languages?”
Read reports →“Can you outline a public affairs and communications strategy?”
Read report →“Can you tell me about a digital marketing campaign that really stood out to you?”
Read report →“What Public Relations classes are you currently enrolled in, and what activities are you undertaking within those classes?”
Read report →“What makes you want to join the PR industry?”
Read report →“Have you previously worked in sectors related to the circular economy, chemical industry, or plastic industry?”
Read report →Formats, difficulty and experience
Across all 46 Burson Cohn & Wolfe interview reports.